Riccione is the place to come for shopping: the downtown shops in the main streets "Ceccarini" and "Dante" show through their windows the latest fashion trends, while the old town small shops invite visitors to taste traditional food.

Street market lovers can spend hours browsing through the stalls crammed with everything from handicrafts to original goods, especially in summer when the outdoor markets are in full bloom.

In the nearest hinterland shopping lovers can choose among a wide range of outlets selling clothes, shoes and accessories. Further information online


The name (in local pronunciation Arcaton) comes from the Greek and Byzantine occupation dated back to the sixth century AD: "Archeion" is the name of a plant, the burr, which still grows spontaneously in some areas of the beach now occupied by the bathing establishments but which was once abundant on the desert shore of Riccione.

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